ORE client is No.1 ORE UK client Bobby Jones has seen their innovative drivers voted the best in their class by the independent golf equipment testing website rankmark.com. The Bobby Jones hybrids and the company's range of fairway woods are also currently ranked number one by the site. ORE UK has developed a multi-faceted brand development strategy for Bobby Jones's European operation with the vision to build Bobby Jones into a prominent global brand. Lloyd Booker, Managing Director of ORE UK, said: "ORE has been working closely with Bobby Jones in order to develop a marketing strategy and build the brand, so it's fantastic that the golf equipment is getting the recognition that it deserves from golfers." Under rankmark.com methodology amateur golfers of varying handicaps carry out the testing which is overseen by a PGA tour professional. Testers are divided by handicap into three separate groups and are asked to rank the clubs based on their shot accuracy and trajectory or distance, dependant on the type of club being tested. Bobby Jones drivers were ranked at number one by 139 testers in the most recent round of testing carried out in January, the hybrids and fairway woods were tested in March 2007 and April 2007 respectively. Named after the greatest amateur golfer of all time, Robert Tyre Jones, the company's stylish and high performance golf hardware ensures that his legend lives on. The company offer an exclusive range of high performance, drivers, hybrids and wedges designed by master craftsman Jesse Ortiz.
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